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Dolce e Gabanna enfrenta a crise com preços mais baixos | BlogPop, Feito por Anônimos

Dolce e Gabanna enfrenta a crise com preços mais baixos

@RachelKrishna 16/06/2009 1

Siga o Rio de Janeiro no Instagram: :)
stefano gabbana domenico dolce 436 Dolce e Gabanna enfrenta a crise com preços mais baixos

É a primeira vez que uma grife de luxo anuncia publicamente uma medida mais drástica para contornar a queda das vendas por conta da crise financeira mundial. Os estilistas Stefano Gabbana e Domenico Dolce afirmam nesta terça (16), em entrevista ao site especializado em moda “WWD”, que a Dolce & Gabbana terá preços mais baixos para toda a sua coleção masculina e feminina do verão de 2010.

As remarcações dos preços serão de 10% a 20% mais baixas, mas mantendo, ainda segundo os estilistas, a “excelência criativa e qualidade”. “Essa crise tem dois aspectos importantes: ela é internacional e é social. A primeira coisa que os consumidores perguntam quando entram em nossas lojas é ‘essa roupa é bacana, mas quanto custa?’”, revela Gabbana.

Uma calça jeans da grife com cinco bolsos, que antes custava US$ 695 (R$ 1,354), passará a custar US$ 450 (R$ 877); vestidos serão remarcados de US$ 2,295 (R$ 4,474) para US$ 1,469 (R$ 2,863), enquanto uma jaqueta de couro, que saia por US$ 2,296 (R$ 4,476), agora custará US$ 1,499 (R$ 2,922).

Por fim, os estilistas contam que conseguiram diminuir os preços sem enxugar a estrutura da empresa renegociando contratos com fabricantes e fornecedores.

Fonte: Abril.com


Siga o Rio de Janeiro no Instagram:
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1 Comentário »

  1. dani 11/10/2011 at 10:03 PM - Reply
    imagina se fosse caro !

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